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The attention economy refers to the incentives of, especially advertising-driven companies, to maximize the time and attention their users give to the product they are selling.^[1]^[2]

Attention economics is an approach to the management of information that treats human attention as a scarce commodity and applies economic theory to solve various information management problems.

^ Burkeman, Oliver (2019-11-22). "'The attention economy is in hyperdrive': how tech shaped the 2010s". The Guardian. ISSN 0261-3077. Retrieved 2024-07-15.
^ "The battle for consumers' attention". The Economist. February 9, 2017. ISSN 0013-0613. Retrieved 2024-07-15.

Attention economy

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