Beyblade

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Beyblade

DranSword 3-60F, the first Beyblade released as part of the current iteration of the toyline, "Beyblade X".
Type	Spinning top
Company	Takara Tomy, Hasbro, Sonokong, Youngtoys, NewBoy
Country	Japan
Availability	1999–present
Official website

Beyblade (Japanese: ベイブレード Beiburēdo) is a battling spinning top toyline and franchise developed by Takara Tomy. Originally developed by Takara, it was first released in Japan in July 1999 along with a related manga series. Following Takara's merger with Tomy in 2006, Beyblades are now developed by Takara Tomy. Various toy companies around the world have licensed Beyblade toys for their own regions, such as Hasbro in most Western countries, Sonokong in South Korea, and Takara Tomy for most Eastern countries.

In Beyblade, participants compete in battles between two or more spinning tops called Beyblades, or Beys. A Beyblade typically consists of multiple parts or layers, and players can combine layers to create their own combination of layers. The parts from each iteration of Beyblade are incompatible with other iterations. Battles typically take place in a stadium (called a Beystadium), where players release Beyblades by attaching the their Beyblade to a launcher. A player wins if their Beyblade knocks the opponent's out of the stadium, or spins for a longer period of time. In Beyblade Burst and Beyblade X, players may also win by causing the layers of their opponent's Beyblade to split apart, a built-in feature known as "bursting".

Beyblade has undergone four separate iterations, each with their own media continuity. The first series, known simply as Beyblade, ran from 1999 to 2004. The accompanying manga series was adapted into an anime series produced by Madhouse, which ran for three seasons. A film, Beyblade: Fierce Battle, was released in 2002. The second series, Beyblade: Metal Fusion (known as Metal Fight Beyblade in Japan), was introduced in 2008. Unlike the mostly plastic Beyblades in the original iteration, Beyblades released under the Metal Fusion series features components made of metal. Like before, an accompanying manga series was adapted into an anime, produced by Tatsunoko Production and SynergySP. Retroactively named Beyblade: Metal Saga, the anime comprises four seasons. An action-adventure film, Metal Fight Beyblade vs the Sun: Sol Blaze, the Scorching Hot Invader, premiered in 2010. The third iteration of Beyblade, Beyblade Burst, introduces the "burst" mechanic, and ran from 2015 to 2021. The fourth and current iteration, Beyblade X, began in 2023. A spinoff, BeyWheelz, was released in 2012.