Company type | Private limited company |
---|---|
Industry | Market research Opinion polling Political Consulting |
Founded | 2016 |
Founders | Martin Baxter |
Headquarters | London, England, UK |
Area served | United Kingdom |
Website | electoralcalculus |
Electoral Calculus is a political consultancy and pollster, known for its political forecasting website that attempts to predict future United Kingdom general election results. It uses MRP (Multi-level Regression and Post-stratification) to combine national factors and local demographics.