 | |
| Product type | Coffee |
|---|---|
| Owner | JDE Peet's Kraft Heinz (North America) |
| Produced by | JDE Peet's Kraft Heinz (North America) |
| Country | Sweden |
| Introduced | 1853 |
| Markets | Sweden, Northern Europe, North America |
| Previous owners | Vict. Th. Engwall & Co (1853-1971) |
| Website | https://www.gevalia.se/ |
Gevalia (US: /dʒəˈvɑːliə/ jə-VAH-lee-ə, UK: /ɡəˈ-/ gə-, Swedish: [jɛˈvɑ̌ːlɪa]) is a coffee brand originating from Gävle, Sweden. Founded in 1853, it has grown to become the largest coffee roastery in Scandinavia. The brand name "Gevalia" is derived from the Latin name for Gävle.
A mainstream supermarket brand in Northern Europe, Gevalia is marketed in the United States as a premium brand, where it is styled 'gëvalia'. Today, Gevalia is owned by different entities in different markets: Kraft Heinz in North America and JDE Peet's in the rest of the world.[1]
- ^ "Gevalia Coffee : Dissecting Brand Image Versus Consumer Perception". Jestafreak. Retrieved 2024-11-17.