Jorgensen's positions are typically described as being consistent with the Libertarian Party's platform.[11][12][13] Her campaign has received less media coverage than those of Gary Johnson, former Republican governor of New Mexico and Jorgensen's predecessor as the Libertarian Party's presidential nominee in 2012 and 2016. Her name recognition upon entering the race is also widely considered to have been lower than Johnson's.[12][13][14][15][16][17] Although Jorgensen is often described as appealing to the Libertarian Party's base, some in the party, such as her main primary opponent Future of Freedom Foundation founder Jacob Hornberger, have criticized her for perceived departures from libertarian ideology in exchange for mainstream appeal.[18]
The Libertarian Party experienced a competitive primary.[19] On May 23, at the virtual 2020 Libertarian National Convention, Jorgensen was selected as the party's 2020 presidential nominee after four rounds of voting by delegates.[20] She is the party's first female presidential nominee.[15] Podcaster Spike Cohen—Vermin Supreme's original running mate—was selected to be Jorgensen's running mate the next day, despite Jorgensen having expressed a preference for fellow presidential candidate John Monds.[21][22]