Back Magnolia Network German Magnolia Network French DIY Network Italian 매그놀리아 네트워크 Korean DIY Network Dutch DIY Network NB Magnolia Network Portuguese Magnolia Network SIMPLE
 | |
| Headquarters | Waco, Texas, U.S. |
|---|---|
| Programming | |
| Picture format | 1080i HDTV (downscaled to letterboxed 480i for the SDTV feed) |
| Ownership | |
| Owner | Warner Bros. Discovery Chip Gaines Joanna Gaines |
| Parent | Warner Bros. Discovery Networks Magnolia |
| Sister channels | |
| History | |
| Launched | September 30, 1999[1] (original launch; as DIY Network) January 5, 2022[2][3] (relaunch; as Magnolia Network) |
| Former names | DIY Network (1999–2022) |
| Links | |
| Website | www |
| Availability | |
| Streaming media | |
| Service(s) | DirecTV Stream, Hulu with Live TV, Philo, Sling TV, Vidgo, YouTube TV |
Magnolia Network is an American basic cable network owned by Warner Bros. Discovery in partnership with Chip and Joanna Gaines, the founders of lifestyle company Magnolia. It broadcasts personality-based lifestyle programs related to topics such as home construction, renovation, and cuisine.
The channel was first launched by the E. W. Scripps Company on September 30, 1999, as DIY Network, a spin-off of HGTV focusing on instructional programming related to "do it yourself" (DIY) activities such as home improvement. It later focused on reality series following personalities involved in home renovation and related businesses. In 2022, the channel relaunched as Magnolia Network, which is led by Chip and Joanna Gaines of HGTV’s Fixer Upper. After the merger that formed Warner Bros. Discovery, Magnolia Network was overseen by the heads of HBO and Cinemax.
As of December 2023[update], Magnolia Network is available to 51 million pay television households in the United States, down from its 2016 peak of 62 million households.[4]
- ^ "advertisement" (PDF). Broadcasting & Cable. August 23, 1999. Retrieved August 8, 2021.
- ^ Andreeva, Nellie (February 11, 2021). "Chip & Joanna Gaines' Magnolia Network To Launch Slate On App & Discovery+ First, DIY Takeover To Follow". Deadline Hollywood. Retrieved February 12, 2021.
- ^ Hayes, Dade (September 28, 2021). "Chip And Joanna Gaines's Magnolia Network Reveals Linear Launch Date, Rebrand Of DIY To Kick Off With 'Fixer Upper: Welcome Home'". Deadline Hollywood.
- ^ "U.S. cable network households (universe), 1990 – 2023". wrestlenomics.com. May 14, 2024. Retrieved July 28, 2019.