Type of business | Subsidiary |
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Type of site | |
Available in |
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Founded | August 1, 2013 |
Headquarters |
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Area served |
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Owner | Paramount Global |
Founder(s) | |
Key people | |
Products | |
Parent | Paramount Streaming[1] |
URL | pluto |
Advertising | Supported |
Registration | Optional |
Users | 80 million monthly active users (as of April 1, 2023[update]) |
Launched | March 31, 2014 |
Pluto TV is an American free ad-supported streaming television (FAST) service owned and operated by the Paramount Streaming division of Paramount Global.[1] Founded by Tom Ryan, Ilya Pozin and Nick Grouf in 2013 and based in Los Angeles, California,[2] Pluto is available in the Americas and Europe. It primarily offers content through digital linear channels designed to emulate the experience of traditional broadcast programming.[3][4] The service's revenue is generated from video advertisements seen during programming within commercial breaks structured similarly to those found on conventional television.[5]
Pluto licenses its content directly from providers; as of March 2020, it had deals with 170 content partners providing approximately 425 channels and 100,000 unique hours worth of programming.[6] In October 2020, Pluto TV became part of the newly created ViacomCBS Streaming (renamed Paramount Streaming in February 2022), both to be led by Pluto TV CEO Tom Ryan.[7][8] Its content is available via its website and mobile apps on Android and iOS operating systems. As of April 2023, Pluto TV has a total of 80 million monthly active users.[9]
Pluto TV has live channels based on Viacom properties like Nickelodeon, MTV, and Comedy Central since being acquired by the company. Aside from the Viacom channels, Pluto has licensed channels from companies like Crunchyroll and original channels like Pluto TV True Crime. Since Viacom's merger with CBS Corporation, Pluto became a sister service to CBS All Access, which is now Paramount+ since March 2021. Although the service is free, logging into an account is required if users want to watch something other than live TV.