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Sergi Gvarjaladze (Georgian: სერგი გვარჯალაძე; born November 13, 1967[1]) is a Georgian TV and radio presenter,[2] film director, producer and musician whose career in the Georgian media spans 20 years. He has been involved in the commercial production of a number of projects of a social nature. He is a German citizen and has worked in the German music industry since 1994 while studying at the University of Münster. He lives in, and divides his time between both Georgia and Germany.