Simba Dickie Group

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Simba Dickie Group

Company type	Private GMBH
Industry	Retail
Founded	1982; 43 years ago (1982) Fürth, Bavaria, Germany
Founder	Fritz Sieber and Micheal Sieber
Headquarters	Fürth, Bavaria
Key people	Florian Sieber (CEO) Uwe Weiler (COO) Moritz Duschl (CFO)
Products	Toys
Net income	711,7 Million Euros in 2024
Number of employees	2,600
Website	simba-dickie-group.de

The Simba Dickie Group is a German toy manufacturer founded in 1982 as Simba Toys. The Group is the fourth largest toy manufacturer in Germany. The company's slogan is "We love to make toys".

The company's headquarters are located in Fürth with operations in Lavans-lès-Saint-Claude and Hong Kong. Over 70% of the whole turnover is generated through foreign market sales.^{[citation needed]} The Simba Dickie Group has subsidiaries in 30 countries worldwide and 8 production facilities. They also make Nintendo plush toys of the Super Mario franchise.^[1]