Star Bharat

Star Bharat
TypeTelevision Channel
CountryIndia
Broadcast areaWorldwide (except UK)
HeadquartersMumbai, Maharashtra, India
Programming
Language(s)Hindi
Picture format1080i HDTV
(downscaled to letterboxed 576i for the SDTV feed)
Ownership
OwnerJioStar
History
Launched28 August 2017; 7 years ago (2017-08-28)
ReplacedLife OK
Replaced byUtsav Bharat (Europe)
Former names
  • Star One (2004–2011)
  • Life OK (2011–2017)
Links
WebsiteStar Bharat on JioHotstar
Availability
Streaming media
JioHotstarIndia

Star Bharat is an Indian Hindi-language general entertainment pay television channel owned by JioStar, a joint venture between Viacom18 and Disney India. It was launched on 28 August 2017, rebranded from Life OK.[1] The channel broadcasts a mix of original programming, including mythological dramas, crime thrillers, family dramas, and comedy shows, targeting a broad Hindi-speaking audience in India. Notable shows that have aired on the channel include RadhaKrishn, Savdhaan India, Nimki Mukhiya and Jiji Maa.[2]

  1. ^ "Star India rebrands Life Ok as Star Bharat, scheduled to launch on I-Day - Exchange4media". Indian Advertising Media & Marketing News – exchange4media. 24 July 2017. Retrieved 24 February 2025.
  2. ^ Bureau, ABP News. "Star Bharat Launches New Season Of Savdhaan India With A New Theme Apni Khakhi". ABP Live. Retrieved 24 February 2025. {{cite web}}: |last= has generic name (help)

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