Svoy | |
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Background information | |
Birth name | Mikhail Tarasov |
Also known as | Misha Tarasov; Svoy |
Born | 18 March 1980 |
Origin | Vladivostok, Russian Federation |
Genres | Electronica[1] EDM Alternative Pop Indie Rock Ambient Experimental Jazz[2] |
Occupation(s) | Music producer singer songwriter poet keyboardist pianist visual artist |
Instrument(s) | Vocals piano electronic keyboard digital audio workstation |
Years active | 2005–present |
Labels | Universal Music Group Songs of Universal Rendezvous Entertainment Mack Avenue Records P-Vine Records Thistime Records |
Website | svoy |
Mikhail Tarasov (Russian: Михаи́л Тара́сов), better known by his stage name Svoy (which can be loosely translated as "self-contained"), is an American producer/writer/artist for Universal Music Group[3] in the genre of pop/electronica. He has seven self-produced albums and other records released via Mack Avenue Records/Sony Music Entertainment[4] formerly known as Rendezvous Entertainment belonging to multi Grammy-nominated RIAA Gold-certified musician/media mogul Dave Koz and legendary radio chief executive/record producer Frank Cody, P-Vine Records/Blues Interactions,[5] and Thistime Records.[6] In 2024, he released a duo album in collaboration with Grammy-winning artist Kenny Garrett, entitled Who Killed AI?, on Mack Avenue Records.[7]