Turn It Up (Brandy song)

"Turn It Up"
Song by Brandy
from the album Afrodisiac
Released	November 2003
Recorded	2003
Studio	Hit Factory Criteria (Miami)
Genre	R&B bounce
Length	4:12
Label	Atlantic
Songwriter(s)	Walter Millsap III Timothy Mosley Candice Nelson
Producer(s)	Timbaland

"Turn It Up" is a song by American singer Brandy Norwood from her fourth studio album, Afrodisiac (2004). It was written by Timbaland along with protégé Walter Millsap III and Candice Nelson, while production was helmed by the former. The song was recorded at the Hit Factory Criteria and mixed by Jimmy Douglass in Miami, Florida. An uptempo R&B song, which also contains elements of rap, bounce music, and old school hip hop, the track serves as musical tribute to the early 1990s. Built on a pounding drum pattern and Timbaland's beatboxing, in "Turn It Up", Norwood expresses her desire to collaborate with the producer on a nostalgic club banger to assume her position atop the game.

"Turn It Up" was generally well received by contemporary music critics who highlighted Timbaland's production and the song's energetic nature. The first song that Nelson and her team wrote from the Afrodisiac sessions, it also was the first song from the project to be leaked prior to the album's official release in June 2004. Released as a buzz track in promotion of the upcoming album, it received an vinyl release in fall 2003.^[1] Although the song was not released commercially, it reached number two on the German Black Charts.^[2]