Xu Wenrong | |
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![]() Wenrong interviewed by Yicai in 2017 | |
Born | 1935 (age 89–90) |
Occupation | Entrepreneur |
Xu Wenrong (simplified Chinese: 徐文荣; traditional Chinese: 徐文榮, born 1935) is a Chinese entrepreneur and film studio investor.[1] He is the founder of Hengdian Group, a private conglomerate based in Hengdian, Zhejiang.[2] Xu was the president and chairman of Hengdian Group until 2001 and is now retired.[3] He was one of China's first billionaires,[4] making his fortune in textiles, electronics, chemicals and pharmaceuticals in the 1990s.[5]
Xu is best known for his founding of the world's largest outdoor film studio site, Hengdian World Studios.[6] He is widely credited with elevating the small town of Hengdian into a prominent destination for the film, television, and cultural tourism industries.[7] A former farmer, Xu is a forerunner in China's generation of farmer entrepreneurs who opened factories to help lift themselves and others out of poverty during the period of Chinese economic reform.[8] Xu is also seen as a founding father to China's Township and Village Enterprise system and is highly regarded for his contributions to Hengdian town's economic growth and infrastructure development.[9]
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