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Company type | Public company |
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ISIN | CH0012255151 ![]() |
Industry | |
Predecessor | ASUAG and SSIH |
Founded | 1983 |
Headquarters | , |
Area served | Worldwide |
Key people |
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Products | Watches, Jewelry, Electronic systems |
Revenue | ![]() |
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Total assets | ![]() |
Total equity | ![]() |
Number of employees | 33,602[1] (2023) |
Subsidiaries | List
|
Website | swatchgroup |
The Swatch Group Ltd is a Swiss manufacturer of watches and jewellery. The company was founded in 1983 through the merger of ASUAG and SSIH, moving to manufacturing quartz-crystal watches to resolve the quartz crisis threatening the traditional Swiss watchmaking industry.[2][3][4]
The Swatch Group is the largest watch company in the world and employs about 31,000 people in 50 countries.[5] The group owns the Swatch product line and other luxury brands, including Blancpain, Breguet, Certina, ETA, Glashütte Original, Hamilton, Harry Winston, Longines, Mido, Omega, Rado, and Tissot.[6][7]